AZ

Alex Zhardanovsky

Joined July 19, 2026

Threads (18)

Comments (18)

  • PRIMA is a vertical-agnostic, hyper-scaling monetization network: infrastructure for the trust economy. Offline commerce already runs on trusted human referral, but whoever drove the transaction cannot be credited or pa…

    Aug 28, 2026 on What is PRIMA, in one sentence?

  • No. PRIMA does not compete with reservation platforms. We sit above OpenTable, Resy, Tock and SevenRooms and work with them: their bookings feed our network. PRIMA is a trust and access layer on top of existing infrastr…

    Aug 28, 2026 on Is PRIMA a reservation system? Does it replace OpenTable, Resy or SevenRooms?

  • People recommend places, people and things constantly, and almost none of it is measured or paid for. Existing affiliate, influencer and loyalty programs capture less than 1% of the roughly $6T word-of-mouth recommendat…

    Aug 28, 2026 on What do you mean by the recommendation economy?

  • Every transaction, referral, review and repeat visit updates a live value score for every user. That score decides which offerings, invitations and pricing each user sees. It is the recommendation economy with a value g…

    Aug 28, 2026 on What is the value graph, and what does it decide?

  • You pay on performance, after a guest actually arrives through the network. When a guest arrives through a recommendation, from a hotel, a concierge, a member or any portal, a fee clears and splits across everyone who b…

    Aug 28, 2026 on What does a restaurant actually pay, and when?

  • No. Nothing is added to the guest bill. The guest pays the same price they would have paid anyway. The money comes out of what the business already spends to find customers.

    Aug 28, 2026 on Does anything get added to the guest bill?

  • A Fast Pass booking can remain free. No special fee is required simply because the guest is a friend, family member, important customer or trusted relationship. PRIMA earns instead from the commercial bookings that gues…

    Aug 28, 2026 on What is Fast Pass, and why is it free for trusted-relationship bookings?

  • Two things. The favour becomes recorded, so you can see who is actually sending you people rather than guessing, and the guest enters a network where their later commercial bookings carry attribution. You keep giving th…

    Aug 28, 2026 on Why would I route a table I would have given away anyway?

  • Yes. PRIMA is not built to be your system of record and is not trying to hold your book hostage. It sits above the platforms you already run, and it is designed so that attribution is fully end-to-end rather than trappe…

    Aug 28, 2026 on Do I keep my own guest data?

  • A delivered recommendation clears a fee and that fee is split, distributed and settled. A curator or concierge generates one recommendation link and earns 50% of all fees on every booking they drive. Because roughly two…

    Aug 28, 2026 on How does a concierge get paid for a booking?

  • Consumer: you book through a business that introduced you, and that business receives the customer acquisition revenue, which makes it PRIMA's acquisition partner. Earner: you start recommending yourself, and the acquis…

    Aug 28, 2026 on What are the three economic states: consumer, earner, network builder?

  • It keeps earning. When a guest introduced by a venue becomes an earner, the venue retains a perpetual 10% override, paid from PRIMA's half of the fee, never from the earner's half. The papers work this through a hotel s…

    Aug 28, 2026 on What is the perpetual override the originating venue keeps?

  • Yes. That is the professional trust economy: professionals become trusted economic connectors who are paid for introductions, not only for billable hours. The introduction is treated as the economic act it already is, a…

    Aug 28, 2026 on Can a professional earn on introductions rather than billable work?

  • Access and rewards. On the offers side, a reward can be cashback, a discount, a voucher or a free item, funded by the business winning your custom. No transaction, no fee. In the published example, booking dinner tonigh…

    Aug 28, 2026 on What is in it for me as a guest?

  • From acquisition budgets that already exist. A business funds the reward because it wins a customer it would otherwise have paid a platform to reach. The principle PRIMA states for its device and offers layer is: do not…

    Aug 28, 2026 on How do offers get funded if I am not paying more?

  • It is context-specific and PRIMA publishes it that way. In the restaurant reservation layer, the economics are described as a 50/50 revenue share between the venue side and PRIMA. In the national model in PRIMA Math, th…

    Aug 28, 2026 on How is the fee split, and does the split change by market?

  • A partner country or city receives an additional 20% of PRIMA Net Revenue generated by every member it signs up, wherever in the world that member transacts. For members acquired from abroad that participation runs for …

    Aug 28, 2026 on What happens with governments and cities in the national model?

  • The papers name these risks directly rather than waving them off: adoption, concentration, fraud, incrementality, inflation and capacity, regulatory, and mission sustainability. Two structural defences matter most. Fees…

    Aug 28, 2026 on What stops this from being gamed?